Brita Everyday Pitcher Review

Our Verdict
Our Analysis and Test Results
This filter finished at the back of the group overall, behind the Woder 10K-Gen3 and the PUR Classic FM-2000B. All of these models failed to remove enough lead in our tests to produce filtered water that met EPA standards, delivering abysmal performance in our mineral removal tests. This trio all did a decent, not amazing, job at extracting chlorine. Regardless, all of these filters are severely outperformed by the ZeroWater Pitcher, which retails for a comparable price to the Brita and the PUR and significantly less than the Woder.
Lead Removal
The lab results show that the Brita Pitcher only removed about 83.5% of the lead, leaving the filtered water with lead levels that were well above the EPA standard.
Chlorine Removal
The Brita didn't perform well with the highly chlorinated water, as the water completely saturated the test strips both before and after filtration. However, it did redeem itself somewhat with the less chlorinated water, reducing the levels to around 1 ppm from 20-50 ppm.
Salt Removal
The Brita again delivered a relatively dismal performance. Our TDS meter registered levels around 450 ppm for the supply and the same for the filtered water produced by the Brita, meaning it essentially failed to remove any of the dissolved salt.
Taste
In the first trial, we ran already clean and purified water through each water filter to determine if the filter added any undesirable flavors. The Brita did very well in this test, with the resulting water tasting just as great as it did going in.
For the second trial, we mixed up a solution of much less tasty water using chlorine bleach and salt. The Brita Pitcher didn't perform quite as well in this assessment, with the filtered water being unpalatable to the majority of our judges. This earned the Brita Everyday a 6 out of 10 overall for its performance.
Flow
While this product does have one of the highest flow rates, being a pitcher, it couldn't completely fill up a quart container without needing to be refilled and filtering more water, which we took into account when timing. This means it took the Brita about 246 seconds to fill the container, compared to the 9 seconds of the normal faucet.
Value
While this pitcher isn't very expensive, it's not a great value, as there are other top water filters that performed much better and cost about the same.
Conclusion
All in all, the Brita Everyday Pitcher fell far short of our expectations. While we initially thought this product had a good chance at dominating the field, it fell far short and finished in the lower half of the group. All in all, we weren't the biggest fans, finding other pitchers to be far superior.